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Deal executionAEs & Sales Engineers

Post-demo follow-up

Conductor listens to the call, tags commitments, drafts the buyer recap, and queues the internal tasks—every artifact lands with approvals and receipts so leadership trusts the follow-through.

Best for
Mid + late-stage deals
Time to run
5 min
Outputs
Recap email + action plan
Signals it watches
  • Demo or technical eval just wrapped
  • Multiple stakeholders joined mid-call or asked for proof
  • Security, pricing, or procurement follow-ups requested
Outputs you get
  • Buyer recap

    Formatted email that lands minutes after the call with commitments and resources.

  • Internal next steps

    Task list in CRM with owners, due dates, and linked artifacts.

  • Audit package

    Session log, transcript highlights, and cost breakdown stored for leadership.

Workflow steps
Step 1

Tag commitments

Ingest the transcript and highlight owner, due date, and blockers mentioned live.

Step 2

Draft the buyer recap

Compile the agreed outcomes, timeline, and resources into send-ready copy.

Step 3

Build the internal action plan

Generate tasks for sales, SE, legal, and leadership with approvals on.

Step 4

Sync the receipts

Push the recap, tasks, and attachments to Salesforce and Slack so nothing slips.

Want this playbook in your org?

We'll walk through the workflow live, install it in your environment, and leave you with approvals-on automation tied to pipeline.